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Tidal Clay

Tidal Clay

Medium, flexible hold • Matte finish • Concentrated + nutrient rich

$28.00 CAD
$28.00 CAD
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Shipping calculated at checkout.
Scent
  • Free shipping on orders $50+
  • All-day flexible hold with matte finish
  • Stands up to humidity, sweat, and active days
  • Effortless "no-product" look
  • Washes out easily
  • Protects scalp & hair health

Most styling products force you into a trade-off: synthetic formulas that lock your hair in place and lose hold throughout the day, and lead to long-term damage. Or, all-natural, minimal ingredient formulas that tend to feel heavy or greasy, weigh down your root and never fully wash out.

Tidal Clay eliminates those compromises:

Easy "No-Product" Look: All-day flexible and workable medium hold with a matte finish.

Ultra Concentrated Formula: Waterless and filler-free. A tiny dime-sized dab is all you need. 

Sweat & Weather Proof: Stands up to humidity, workouts, and weather without losing hold.

Protects Scalp & Hair Health: Powered by our new nutrient-rich, lightweight hair oil blend to strengthen strands and prevent breakage.

Rinses Out Clean: Holds all day, but washes out in the shower with Surf Shampoo.

Clean and Sustainable Formula: Feel good about what you're putting on your scalp and washing into our environment.

 

Ingredients

Unscented: Kaolin, Bentonite, Butyrospermum Parkii (Shea) Butter, Crambe Abyssinica Seed Oil, Cucurbita Pepo (Pumpkin) Seed Oil, Lupinus Albus Seed Oil, Limnanthes Alba (Meadowfoam) Seed Oil, Cetyl Alcohol, Cera Alba, Helianthus Annuus (Sunflower) Seed Wax, Behenyl Alcohol, Lecithin (Sunflower), Copernicia Cerifera (Carnauba) Wax, Tocopherol (Vitamin E).

Coconut Scent: Kaolin, Bentonite, Butyrospermum Parkii (Shea) Butter, Crambe Abyssinica Seed Oil, Cucurbita Pepo (Pumpkin) Seed Oil, Lupinus Albus Seed Oil, Limnanthes Alba (Meadowfoam) Seed Oil, Cetyl Alcohol, Cera Alba, Helianthus Annuus (Sunflower) Seed Wax, Behenyl Alcohol, Lecithin (Sunflower), Copernicia Cerifera (Carnauba) Wax, Fragrance (parfum), Tocopherol (Vitamin E).
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HOW TO USE

  • STANDALONE:

    Scoop a small amount and rub in hands to warm. Apply evenly from roots to ends for a clean, matte finish. Rework or shape throughout the day as desired.

  • FOR MASSIVE TEXTURE:

    Start by spraying Salty Hair Sea Salt Spray for added volume and texture, and finish with Tidal Clay to add extra natural hold to your flow, define your texture, tame flyaways and retain moisture.

  • RESET:

    Wash out with Salty Hair Surf Shampoo for a fresh start that also leaves your hair feeling thicker and lightly textured.

3 Reasons Tidal Clay Beats Standard Clays

  • All-Day Active Hold

    Engineered to stand up to rain, sweat, and active days without fixing your hair in place or weighing it down. Reshapes easily with your fingers.

  • Long-Term Hair and Scalp Health

    Many products use harsh synthetics that clog your scalp and make hair brittle over time. Our proprietary oil blend supports scalp health and hair density, conditions, and nourishes while adding weightless lift.

  • Easily Washes Out

    Intentionally formulated to reset with our Surf Shampoo, Tidal Clay washes clean in the shower so you're never left with old product residue.

Your Salty Hair Routine

Use Tidal Clay on its own, or get massive texture and volume by layering it after our real ocean water sea salt spray. Easily reset and wash it all out with Surf Shampoo.

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Powered by our new nutrient-rich oil blend

  • ABASSYNIAN

    Weightless hydration + frizz fighting:a weightless shield against humidity and wind, keeping your texture defined yet soft while preserving natural volume.

  • LUPIN

    Protein for your hair:Strengthens and naturally fortifies your hair against daily breakage without needing synthetic coating agents.

  • PUMPKIN SEED

    Scalp loving: Acts as a natural DHT-blocker to keep your scalp healthy and protect against thinning. It looks after your hair health at the root while you style.

  • PLUS: MEADOWFOAM

    Major hydration:Keeps your hair hydrated and conditioned all day. Seals in moisture to stop the midday dry-out that causes other clays to flake or collapse.

FAQs

Will Tidal Clay make my hair feel sticky or heavy?

No. Tidal Clay leaves a soft, touchable finish. You can run your hands through your hair all day and reshape as desired.

Is this suitable for thin or fine hair?

Yes. Traditional water-based clays can drag down fine strands. Tidal Clay's concentrated, waterless formula builds root lift and visual density without any liquid weight.

How do I use it?

Start with damp or dry hair. Scoop a dime-sized amount into your palm and rub between hands to warm up. Apply root to tip and shape as desired.

Tips:

  • While Tidal Clay performs well on its own, for ultimate surf texture with lasting hold and greater strength, use our real ocean water sea salt spray as a pre-styler before applying the clay.

How easy is it to wash out?

Tidal Clay washes out completely clean in one shower with our Surf Shampoo.